From Marketing Ideology to Branding Ideology

Joseph Schumpeter Lecture Ideology

I develop a model of ideologies as collectively sustained (yet individually rational) distortions in beliefs concerning the proper scope of governments versus markets. In processing and interpreting signals of the efficacy of public and market provision of education, health insurance, pensions, etc., individuals optimally trade off the value of remaining hopeful about their future prospects (or...

Information Ethics as Ideology

If we live indeed in the early stages of what has been termed the " information society, " then it is clear that ethical concerns with regards to information are of central importance. This can explain the growing interest in issues of information ethics. The use of the word " ethics " seems to suggest that there is something wrong or bad and that this can be addressed by morally acceptable mea...

Science, ideology and development:

The reasons why we as scholars prefer one paradigm to another are not only scientific but also ideological. It is suggested that pluralism should be discussed at the levels of theory of science, paradigms in economics and ideological orientations. Neoclassical economics is closely connected with logical positivism as a theory of science and is close to Neo-liberalism as an ideological orientati...

Attitudes, Ideology and Awareness

Leveraging Software, Advocating Ideology

This paper uses the software program Linux and the discourse around it in order to examine how software programs can be used to articulate and defend social and economic positions. Although I do not use the term"expression"in a strict legal sense, I claim that in order to make policy decisions involving software, it is important to understand how the functionality of software is expressive. Ano...